Ecommerce
Digital Marketing Agency
Drive sales profitably and surpass your goals
Focused on making a return on your ad spend and your investment with us, Key Principles uses automation including Auto-Ads™, feed optimisation, comparison shopping services (CSS), bid optimisation and more to reduce waste and focus your budget on achieving the best possible return for you.
“The most prominent thing for me was the fact that Key Principles asked for profit margins on products and stated that you are only interested in getting customers sales that make a profit. It is so obvious to me but in 14-15 similar proposals Key Principles were the only one who has picked up on this. As we both know you can get a lot of sales from Google which do not make any profit. Pointless…”
– Adrian Rigby, Owner, AB Cartridges
If you want to make more from your online advertising, speak to Key Principles.
Our Ecommerce Services
We have adapted our core services to leverage features specifically for the ecommerce industry.

PPC
Pay-per-click advertising with experts in Google Shopping, feed creation and optimisation and Facebook Product Listing Ads

SEO
Search engine optimisation to optimise your pages, rank higher in search results and generate more sales organically

Web Development
WordPress web development using WooCommerce to create your online shop window and drive sales. All of our websites come SEO’d with tracking as standard

Analytics
Ecommerce tracking is vital to ensuring your paid advertising campaigns and driving revenue. The advantage of ecommerce is the ease of monitoring ROI so make sure you have accurate tracking

Training
If you have a marketing team within your ecommerce company but want some help we can provide bespoke training sessions on a range of services including Google Shopping

Automation
Our automation services include our Auto-Ads™ system. You can create Google Shopping Ads from a feed but with Auto-Ads™ you can also create Google Search ads from your feed
Our Ecommerce Clients
We have worked with many ecommerce clients from automotive parts shops to electric heating providers and many more. See our client case studies below to find out the results we could get for your ecommerce business.

Book Your Free Strategy Session
Your 30 minute strategy session will include a review of your current position, business objectives and marketing activities. The review with a marketing strategy specialist will unlock new insights and actionable ideas.
Following this call you will receive recommendations on marketing activities that will help you achieve your business objectives.