Your Business Growth Partners
Empowering your business to achieve profitable, sustainable growth with digital marketing strategies tailored to your unique objectives since 2005.
Think your digital marketing could be performing better?
Our team is here to help you uncover opportunities for improved performance and ROI.
20
Years In
Business
500%
Average
ROI Delivered
5 Star
Google My
Business Reviews
600+
Businesses Helped
to Grow
Partner with Experts in Digital Marketing
Meet our friendly team of strategists, creatives, and technical experts dedicated to understanding your business needs and objectives.
At Key Principles, we build lasting partnerships through honesty, transparency, and a shared passion for your success. We carefully select our partnerships with businesses we genuinely believe we can help, valuing effectiveness and results above all.
Holding prestigious accreditations, each member of the team has a different specialism, enabling us to offer integrated digital marketing campaigns across a wide range of platforms.
We’ll take the time to learn about your business and its objectives, ensuring tailored strategies without the pushy sales talk.
Strategic Digital Marketing Services
Elevating Your Digital Presence
As a digital marketing agency based in Nottingham, we deliver outstanding results tailored specifically to your needs by recommending the best channels to support your growth.
PPC
Paid Media specialists ready to boost your enquiries and sales across platforms like Google, Bing, Facebook, TikTok and LinkedIn.
SEO
Results-driven search engine optimisation strategies designed to increase your website traffic and drive sales.
Web Development
Creating SEO-friendly websites that convert visitors into lifelong customers.
Analytics
Leveraging data collection and analysis combined with insights from you for smarter decision-making.
Training
Offering bespoke training to empower your team and support your marketing strategy.
Email Marketing
Crafting compelling content to nurture and convert your prospects effectively.
Why choose Key Principles?
Your Success is Our Mission
Building a friendly and honest relationship is crucial for achieving success together. We focus on delivering exceptional service and results for you.
Since our formation in 2005, we’ve mastered identifying the clients we can effectively help. Our no fixed-term contracts mean you stay with us because we’re delivering the results that matter to you.
Although we’re based in Nottingham, as a fully remote marketing agency, we serve clients across the UK and beyond.
Results-Driven
Empowering success through innovative strategies and an unwavering commitment to you.
Client Focused
Putting you at the centre of everything we do, we are committed to your success, surprising and delighting you with shared knowledge, respect, and joint celebration of our victories.
Innovation Through Continuous Learning
Fostering growth and improvement through a commitment to daily learning, embracing mistakes as opportunities, and constantly striving for personal excellence to deliver exceptional results for you.
Integrity
We practice open and honest communication, delivering on our promises with high standards. Mutual respect is a cornerstone of great partnerships.
Going Deeper
We focus on understanding your unique business challenges and growth potential. By being data-informed rather than data-driven, we identify growth opportunities to achieve lasting success.
Just One Client Per Month
By onboarding only one client per month, we ensure a focused and tailored approach to meet your specific objectives. Could you be our next client?
Results-Driven Digital Marketing in Nottingham
2814%
Increase In Return on Ad Spend
Phil Raby
#1
Ranking for Main Keyword
OTB Legal
20.46%
Reduction In Cost Per Click
Kia Parts
People We Work With
Building strategic partnerships designed for business growth for over 20 years.
Our Partners
What Our Clients Say
“Almost 2 years since launching and our campaigns have naturally evolved, and we now spend in excess of £3000 per month on our Google advertising alone, suffice to say our turnover has increased by 76% as a result. Key Principles constantly monitor the performance of our campaigns, adjusting them accordingly and suggesting how we can enhance them. We are now embarking on a roadmap to introduce remarketing campaigns along with Facebook advertising. We now see using paid advertising vital in growing the business and see Key Principles as the ideal partner to carry that forward with.”
“Key Principles have been helping my immigration law firm (OTB Legal) with SEO and Ad Words. I’ve been really happy with the work that has been carried out, which has seen really positive results for creating new leads for our business. Malik and Jackie are very good at keeping me updated in terms of the steps that are being taken. Highly recommend!”
“Lovely group of people who have managed to steadily get to know our business with regular meetings and increase our enquiries which we were so lacking. It’s difficult to find people to trust in modern marketing with so many claiming to know about Google ads, SEO, eshots etc when they really don’t but Key Principles have proved they know what they are doing. A long term partner I feel I can trust to be proactive with my marketing spend.”
“The Google Ads Search training provided by Key Principles was excellent. The knowledge of the course leader, Terri, was great and I learnt a lot over the three days I spent with her. The course was just the right length as it allowed me to learn the theory and then put it into practice. Overall I’m very satisfied with the training and would recommend Key Principles to friends and colleagues that want to learn more about how to use Google Ads in a way that works for their business. I’m looking forward to putting my knowledge into practice for Choose Leisure.”
“We have been working with Key Principles since July 2014 in the UK and subsequently with other Piab AB companies as a result of the positive improvements in our search engine results and Google Ads campaigns. Key Principles have always focused on understanding our business and our strategic growth objectives, providing additional ideas on how we can develop the lead generation activity, contributing very positively to our double-digit business growth in 2017. In 2018 we will increase our activity on AdWords campaigns with Key principles adding divisions, whilst reducing our current spend on less productive areas of marketing such as magazine advertising.”
“The team at Key Principles are excellent, they understand our business objectives and work hard to ensure the campaigns we run are both effective and delivering results.”
“Jackie and her team at Key Principles have played a vital role in ensuring J-Flex has a clear and visible presence online. Our website continues to be the dominant source for new customers; backed up with focused SEO, targeted AdWords search and remarketing campaigns plus award-winning social media posts, it’s no wonder!”
Book Your Free Strategy Session
Your 30 minute strategy session will include a review of your current position, business objectives and marketing activities. The review with a marketing strategy specialist will unlock new insights and actionable ideas.
Following this call you will receive recommendations on marketing activities that will help you achieve your business objectives.