About Us

Find out about our team of business growth partners and digital marketing experts

Key Principles is your trusted business growth partner. We are a dynamic digital marketing agency specialising in the pursuit of profitable and sustainable growth for your business. Leveraging our expertise, we employ innovative digital marketing strategies to craft integrated marketing solutions across various channels.

We thrive on collaborating and partnering with businesses that have bold growth plans and ambitious goals, working together to help your business achieve remarkable success.

Our Journey So Far

Since our inception in April 2005 as a marketing consultancy, we have been dedicated to serving local, national and global businesses with a range of traditional and online marketing services. In 2014, we made a strategic transition to focus on digital marketing, which led Key Principles to achieve Google Partner Status.

At the core of our DNA, we have always prioritised providing paid advertising services. We firmly believe that paid advertising is one of the many powerful tools for driving rapid growth for our clients. However, our service offering has expanded over the years to include a comprehensive range of solutions such as SEO, web development, email marketing, and marketing automation.

Today, we proudly serve clients not only locally in Nottinghamshire but also in Kent, Lancashire, and across the globe. We have established partnerships with ambitious businesses worldwide, from Europe including France and Germany to clients in the USA.

At Key Principles, we are deeply committed to working in partnership with our clients as their dedicated business growth partners. Together, we navigate the ever-evolving digital landscape, leveraging our expertise and collaborative approach to achieve remarkable success.

Our Key Principles

We are Key Principles, and we have Key Principles when it comes to operating as a business growth partner and digital marketing agency.

  • Results-Driven – Empowering client success by making a profound difference to their businesses and lives through innovative strategies and unwavering commitment.
  • Client Focused – Putting clients at the centre of everything we do, we are committed to their success, surprising and delighting them with shared knowledge, respect, and jointly celebrating victories.
  • Innovation Through Continuous Learning – Fostering growth and improvement through a commitment to daily learning, embracing mistakes as opportunities, and constantly striving for personal excellence to deliver exceptional results.
  • Integrity – Guided by complete transparency, mutual respect, and excruciatingly high standards, we embrace open and honest communication, deliver on promises, and consistently strive for personal excellence in all that we do.
  • Going Deeper – We dive deeper to drive exceptional results, gaining a thorough understanding of your unique business challenges and growth potential. Rather than being solely data-driven, we are data-informed, enabling us to identify growth bottlenecks and help you overcome them to achieve lasting success.
  • Just One Client Per Month – By onboarding only one client per month, we ensure a focused and tailored approach to meet your specific objectives. Could you be our next client?

Commitment Without Constraints: Our clients stay with us because they want to, because we deliver the results and the client service they need and want. This approach ensures we never take a client for granted. We celebrate anniversaries, we celebrate successes, we work together and in partnership. 

Put simply – we’re not like your average digital marketing agency – we don’t just say we care, we show you that we care.

Need a change? Need an agency that values you and your company, then message me on here and we can book a meeting to see how we can help you.

Our Numbers

We pride ourselves on achieving consistent results for our clients.

20

Years In
Business

£1m+

Managed Spend
in 12 Months

+86

Net Promoter
Score

500%

Average ROI
Delivered

Book Your Free Strategy Session

Your 30 minute strategy session will include a review of your current position, business objectives and marketing activities. The review with a marketing strategy specialist will unlock new insights and actionable ideas.

Following this call you will receive recommendations on marketing activities that will help you achieve your business objectives.