Gaining Google Greatness: Key Principles Achieves Further Google Certification

After the successful achievement of the Google Partner Status and the Google Adwords Search Advertising Certification, Key Principles is thrilled to announce the completion of the Google Display Advertising exam and certification. 

The crucial certification signals the next stage of Key Principles’ development, positioning the company in a much better stance to drive business to their valued customers through Adwords campaigns and online advertising.

Jackie Key, Managing Director at Key Principles explains, “Having achieved Google Partner Status in February 2014, I was keen to continue to develop our expertise across the breadth of Google Adwords tools. After additional study as well as working on a number of Display Advertising campaigns, I decided to take the extensive two hour exam, which covered Display and Remarketing using Google Adwords. I am pleased to say that I passed first time!”

As a business Key Principles is keen to be seen as the experts and the continued development of our knowledge and certifications is one of the ways we aim to achieve this. We are also ensuring that we are well above industry best practice when it comes to using the Google Adwords system for our clients. The latest chart from Google (shown below) clearly shows we are outperforming the average Google Partner for performance and customer care.

Key Principles’ client Marcus Nelson of mobile repair shop Funkyfones, based in the Victoria Centre in Nottingham, comments, Key Principles has helped us grow our business. Turnover has increased by 22% with the Adwords campaign easily paying for itself. The campaigns worked so well that we’ve increased the use of Google Adwords by extending the campaign to include additional services beyond the Apple product repairs.” 

Key Principles plans to complete the latest exam and certification, Video Advertising, launched by Google in June 2014 next and certainly during 2014.

If you would like to get in contact with Key Principles about their Google Adwords services, you can call them on 0115 880 0211 or visit

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