Connect with your audience using Twitter
What is Twitter Advertising?
Twitter has over 200 million users and over 60% of their users accessing Twitter through their mobile. This is great news for businesses that want to target those on the move or an audience that relies heavily on their mobile phone.
Twitter Advertising allows you to connect with your audience and create a personality through your advertisement, much like Facebook advertising. What makes Twitter Advertising work for both the marketer and the consumer is that the ads are relevant and targeted to the right audience. One of the unique characteristics of Twitter is that it allows Twitter users to reply to the promoted tweet, retweet to spread the message with their followers and friends or favourite the tweet to show interest. The more engagement your Twitter account creates the wider the reach of your ad. Much like Facebook Advertising, Twitter allows you to make the first move towards your targeted audience. This social media channel however gives you even more targeting options, making your ads even more relevant and targeted than any other mass online advertising tool.
Why use Twitter Advertising?
1. Extensive Targeting Options
On top of the standard; age, gender and location, Twitter further categorises their users by; interests, followers, keywords, televisions shows and device or platform. No more random targeting and hoping that your ad reaches your ideal customer, Twitter allows complete targeting.
2. Ad flexibility
Twitter has three ad products which gives you the flexibility of deciding which advertising method suits you best. The three formats are Promoted Account, Promoted Tweets and Promoted Trends. If you are familiar with Google Adwords, Promoted Account could be the equivalent of Display Advertising as it helps to create brand awareness. Promoted Tweets would be the equivalent of Google Adwords Search Advertising as you can promote/advertise a message and offer.
3. Promoted Trends
This is a unique type of advertising, where you seek to create a conversation with your target audience. This means creating a hashtag (#) trend which enables followers and other Twitter users to join the conversation and find out what others, as well as yourself, have been saying about your brand or product.
4. The Social Experience
Make buying and interacting with your business more enjoyable for your consumer. Twitter creates a perfectly merged platform where you can interact with your followers as well as advertise to new Twitter users in a seamless and friendly manner. Create a relationship with your followers at the same time as growing your brand awareness and generating leads and sales.
Unlock Twitter Advertising With Key Principles
There are no set up fees and our prices start from as little as £150 per month. All our Twitter services and prices are tailored to meet your business needs, creating and controlling your social media presence can be made easy by talking to a social media and online advertising consultant. Twitter Advertising is a great way to get your product and brand seen by the right audience at the right time. If you are already using Facebook advertising, Google Adwords and Bing Ads, Twitter can be used in conjunction with them forming an integrate online advertising campaign. The importance of your social media image is vital and it shows no sign of slowing down.
Put Your Trust In Us
We’re a dynamic Google Adwords Partner that creates campaigns that enable businesses to grow fast. We believe in building and managing campaigns effectively and efficiently so we can help you reach your goals. We do whatever it takes to come up with creative solutions…and then implement. We’re obsessed with delivering growth through Twitter Advertising for our clients. Put simply, we care. We work in partnership with our clients, helping them grow their businesses and all within a fixed fee. Our mission is to use the tools available by Twitter Advertising to generate campaigns for clients that grow their business profitably and with a minimum spend.